JetPens is a popular online stationery and art supply retailer. I love shopping on there and browsing the thousands of items they sell. Unfortunately, the user experience is clunky and the interface is outdated. For my independent UX project at KU, I came up with an update to JetPens' existing framework to modernize it. I also implemented some quality-of-life fixes.
Improved profile page
Including improved wish list functionality, recently viewed items, and a way to view recent orders at a glance.
Improved Filtering System with tags
There are SO MANY items on JetPens that it's nearly impossible to shop without tags. The current tag sorting system is confusing so I streamlined it and made it easier to see what is selected.
Product Description Page
JetPens has lots of articles, images, and even videos related to their products. Being able to toggle through all different media while also seeing related products is demonstrated below.